Gestión de e-Business

Thanks to the rapid penetration of wideband technologies and Internet protocol, there is an ONLINE reality, which makes it possible for customers to be approachable and accessible wherever they are.

VMAR provides you with optimal tools to market your hotel through virtual channels, thus obtaining increased profitability and income through direct booking services.

VMAR will manage the hotel´s booking and the hotel´s presentation in the following virtual channels:

• The hotel´s own website.
• The VMAR website.
• The Call Centres as support services.
• Online B2B portals (wholesalers) and B2C portals (retailers).
• Global Distribution Services (GDS/ADS).

As a result of a partnership with a leading firm in online sales, VMAR is able to offer auditing services to your business so that you can create your own website with marketing tools, loyalty programmes and online promotions (SEO and SEM).

VMAR turismo is in the process of developing an innovative tourism marketing model based primarily on the development of the e-business area which is to be completed in January 2010: the VMAR Club, a reservations platform with special advantages for VMAR clients (preferential booking commission models, “Top-Positioning”, e-mail marketing, etc.).